Inside Pernod Ricard Distillery as Company Launches First China Whisky Amid Economic Slowdown
Chinese and European barleys at an exhibit at the Pernod Ricard SA Chuan Malt Whisky Distillery in Emeishan, Sichuan Province, China, on Wednesday, Dec. 13, 2023. Pernod Ricard SA launched its first China-made whisky as the alcohol giant looks to tap rising local demand for premium liquor despite the country's sluggish economic recovery. Photographer: Qilai Shen/Bloomberg via Getty Images
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1843528605
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Bloomberg
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13 December, 2023
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CHINA PERNOD RICARD
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